Our vision is to create an innovative, contemporary museum, a heritage and educational center in town that is meant for its citizens and visitors, and deeply connected to the community in which it operates. We work towards an active safeguarding of our heritage for future generations by using creative interpretational and presentational skills. We act by following the principles of sustainability, equality and creativity. We want to be known for our contemporary museological, cultural, social and economic contributions to the development of our town and region and be an active factor of establishing continuity in the cultural and civilizational values of the town and its inhabitants in the country and outside.